The Loftin Academy Lunch and Learn Seminars
Loftin and Company is proud to announce the continuation of our
Lunch and Learn Seminars. Our seminars are 90-minute interactive workshops designed
to focus on specific topics and processes relating to both Digital and Offset Print.
These educational networking lunches provide an understanding of
new technologies and the growing applications of digital print.
Our Lunch and Learn Seminars are complimentary and informal.
The setting provides for open discussions and questions and therefore seating is limited.

Several weeks prior to a Lunch & Learn Seminar, email invitations are sent out.
To reserve your space, a prompt response is needed, as attendance is granted
on a first-come, first-served basis. All seminars are held at
Loftin & Company Printers, 1908 Gateway Blvd., Charlotte, NC 28208
For further information contact: marilyn@loftinco.com

Digital Printing in the 21st Century
Designing for Digital Print - A New Tool for Designers and Creatives
This seminar will define digital printing, review typical applications and explore in-depth
design specifics for digital including color gamuts, pantone color reproduction, dot gain,
trapping and coverage. This seminar will also include how to prepare files correctly for
our NexPress Digital press. The 7 levels of digital printing will address Variable Data
Printing (VDP) including personalized and customized print. This seminar is a must for
anyone looking for an overall explanation of Digital print and VDP.

Digital Printing in the 21st Century
The Marketer’s Secret Weapon
This seminar will help you to understand what digital printing technology has to offer and
cover the changing marketing dynamics. We’ll define digital print, discuss one-to-one
marketing utilizing VDP and review case studies of relevant direct marketing.

Digital Printing in the 21st Century - Designing for Digital Print
A New Tool for Designers and Creatives

Database 101
Take a high-level look at how Variable Data Printing works.
Discuss the 3 main components that go into a variable data print piece.
How do we enable variable data for printing? Join us and learn.